Robert Cialdini: Nauji triukai daryti įtaką vartotojų elgesiui

2017 m. sausio 10 d., 17:35

„As a health care organization, we’re devoted to acts of healing, so we never use language associated with violence. We don’t have bullet points; we have information points. We don’t attack a problem, we approach it.“ -Steve Barney, SSM Robert Cialdini dar 1984 metais išleista knyga „Influence: The Psychology of Persuasion“ yra tikra žanro...